marketing

Hermes 2.0 – The Winners

Quite some time ago I posted on a contest by Hermes and Designboom. As you may or may not remember, the French luxury fashion giant was going to crowdsource new designs for ties through the community of Designboom. The winning design is called ‘Modern...
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Pay With A Tweet

In the digital era we live in, promoting your work is sometimes more important than paying for the product itself. Therefore the guys at Innovative Thunder have created ‘Pay With A Tweet‘. The concept is simple: You can download the product...
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The End of Publishing…

Here’s an example of smart writing… Be sure to watch it past halfway! This movie was created by Dorling Kindersley Books for an internal sales conference, but was spread because of it’s genius. It makes me wonder though what the vision...
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The State of The Internet

Here are some more facts and figures about the internet. For inspiration or as ammo to convince that dinosaur manager of yours that still prefers TV ads and print campaigns. This movie was made by interactive agency Jess3. Need more ammo? Check here,...
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Square

Turning your iPhone (or other mobile device) into a credit card terminal. Some things are so incredibly simple, but so incredibly smart. Square, which I posted about earlier, is a beautiful example of marketing how it should be; finding an untapped market...
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