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	<title>Subtielman &#187; marketing</title>
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	<link>http://www.subtielman.com</link>
	<description>Advertising, Art, Marketing, Fashion, and Everything Interesting that is Online filtered by Subtielman</description>
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		<item>
		<title>What motivates us?</title>
		<link>http://www.subtielman.com/what-motivates-us/</link>
		<comments>http://www.subtielman.com/what-motivates-us/#comments</comments>
		<pubDate>Mon, 22 Nov 2010 09:27:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[misc.]]></category>
		<category><![CDATA[Dan Pink]]></category>
		<category><![CDATA[motivation]]></category>

		<guid isPermaLink="false">http://www.subtielman.com/?p=3630</guid>
		<description><![CDATA[Take 10 minutes and check out this really interesting, and well drawn video on motivates people. Three guesses, and it is not money.]]></description>
			<content:encoded><![CDATA[<p>Take 10 minutes and check out this really interesting, and well drawn video on motivates people. Three guesses, and it is not money.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="601" height="364" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/u6XAPnuFjJc?fs=1&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="601" height="364" src="http://www.youtube.com/v/u6XAPnuFjJc?fs=1&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Hermes 2.0 &#8211; The Winners</title>
		<link>http://www.subtielman.com/hermes-2-0-the-winners/</link>
		<comments>http://www.subtielman.com/hermes-2-0-the-winners/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 08:20:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[fashion]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[contest]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[designboom]]></category>
		<category><![CDATA[hermes]]></category>
		<category><![CDATA[tie]]></category>
		<category><![CDATA[winners]]></category>

		<guid isPermaLink="false">http://www.subtielman.com/?p=3408</guid>
		<description><![CDATA[Quite some time ago I posted on a contest by Hermes and Designboom. As you may or may not remember, the French luxury fashion giant was going to crowdsource new designs for ties through the community of Designboom. The winning design is called &#8216;Modern Leisure&#8217; and was designed by Heidi Mueller. This will actually be [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.subtielman.com/wp-content/uploads/2010/08/copy_1_2222.gif"><img class="aligncenter size-full wp-image-3409" title="Hermes Modern Leisure Heidi Mueller" src="http://www.subtielman.com/wp-content/uploads/2010/08/copy_1_2222.gif" alt="Hermes Modern Leisure Heidi Mueller" width="600" height="705" /></a></p>
<p>Quite some time ago I <a href="http://www.subtielman.com/hermes-2-0/" target="_blank">posted</a> on a contest by <a href="http://www.hermes.com/" target="_blank">Hermes</a> and <a href="http://www.designboom.com/eng/index.xtml" target="_blank">Designboom</a>. As you may or may not remember, the French luxury fashion giant was going to crowdsource new designs for ties through the community of Designboom. The winning design is called &#8216;Modern Leisure&#8217; and was designed by Heidi Mueller. This will actually be produced. Pretty cool to have a Hermes tie design in your portfolio. Here&#8217;s some other prize winners:</p>

<a href='http://www.subtielman.com/hermes-2-0-the-winners/hermes-vertical-city-johan-hermijanto/' title='Hermes Vertical City johan hermijanto'><img width="150" height="150" src="http://www.subtielman.com/wp-content/uploads/2010/08/Hermes-Vertical-City-johan-hermijanto-150x150.jpg" class="attachment-thumbnail" alt="Hermes Vertical City johan hermijanto" title="Hermes Vertical City johan hermijanto" /></a>
<a href='http://www.subtielman.com/hermes-2-0-the-winners/hermes-unpossible-nickolus-clifford/' title='Hermes Unpossible nickolus clifford'><img width="150" height="150" src="http://www.subtielman.com/wp-content/uploads/2010/08/Hermes-Unpossible-nickolus-clifford-150x150.jpg" class="attachment-thumbnail" alt="Hermes Unpossible nickolus clifford" title="Hermes Unpossible nickolus clifford" /></a>
<a href='http://www.subtielman.com/hermes-2-0-the-winners/copy_1_2222/' title='Hermes Modern Leisure Heidi Mueller'><img width="150" height="150" src="http://www.subtielman.com/wp-content/uploads/2010/08/copy_1_2222-150x150.gif" class="attachment-thumbnail" alt="Hermes Modern Leisure Heidi Mueller" title="Hermes Modern Leisure Heidi Mueller" /></a>
<a href='http://www.subtielman.com/hermes-2-0-the-winners/hermes-cleverless-liliam-dooley-ernesto-oroza/' title='Hermes Cleverless liliam dooley + ernesto oroza'><img width="150" height="150" src="http://www.subtielman.com/wp-content/uploads/2010/08/Hermes-Cleverless-liliam-dooley-+-ernesto-oroza-150x150.jpg" class="attachment-thumbnail" alt="Hermes Cleverless liliam dooley + ernesto oroza" title="Hermes Cleverless liliam dooley + ernesto oroza" /></a>

<p>Check out all the designs <a href="http://www.designboom.com/contest/winner.php?contest_pk=27" target="_blank">here</a>.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Pay With A Tweet</title>
		<link>http://www.subtielman.com/pay-with-a-tweet/</link>
		<comments>http://www.subtielman.com/pay-with-a-tweet/#comments</comments>
		<pubDate>Wed, 16 Jun 2010 13:56:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[free]]></category>
		<category><![CDATA[innovative thunder]]></category>
		<category><![CDATA[pay with a tweet]]></category>
		<category><![CDATA[payment]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.subtielman.com/?p=3112</guid>
		<description><![CDATA[In the digital era we live in, promoting your work is sometimes more important than paying for the product itself. Therefore the guys at Innovative Thunder have created &#8216;Pay With A Tweet&#8216;. The concept is simple: You can download the product (i.e. books, music, movies etc.) for free after you tweet about it. Simple and [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.subtielman.com/wp-content/uploads/2010/06/Screen-shot-2010-06-16-at-3.52.44-PM.png"><img class="aligncenter size-full wp-image-3113" title="pay with a tweet" src="http://www.subtielman.com/wp-content/uploads/2010/06/Screen-shot-2010-06-16-at-3.52.44-PM.png" alt="" width="600" height="96" /></a></p>
<p>In the digital era we live in, promoting your work is sometimes more important than paying for the product itself. Therefore the guys at <a href="http://www.innovativethunder.com/loggt/" target="_blank">Innovative Thunder</a> have created &#8216;<a href="http://www.paywithatweet.com/" target="_blank">Pay With A Tweet</a>&#8216;. The concept is simple: You can download the product (i.e. books, music, movies etc.) for free after you tweet about it. Simple and effective. Just as we like it.</p>
<p>Now lets hope it is a good book.</p>
<p>Through <a href="http://www.bright.nl/betaal-terug-met-een-tweet" target="_blank">Bright</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Revolution: Part II</title>
		<link>http://www.subtielman.com/social-media-revolution-part-ii/</link>
		<comments>http://www.subtielman.com/social-media-revolution-part-ii/#comments</comments>
		<pubDate>Wed, 12 May 2010 19:19:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[discussion]]></category>
		<category><![CDATA[poll]]></category>
		<category><![CDATA[revolution]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://www.subtielman.com/?p=2822</guid>
		<description><![CDATA[Slightly refreshed version of the movie-manifest for social media I posted earlier. Whats new: New facts, updated facts,  a bit on recruiters and social media and a picture of Don Draper. Enjoy!]]></description>
			<content:encoded><![CDATA[<p>Slightly refreshed version of the movie-manifest for social media I posted <a href="http://www.subtielman.com/social-media-future-or-fad/">earlier</a>. Whats new: New facts, updated facts,  a bit on recruiters and social media and a picture of Don Draper. Enjoy!</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="600" height="362" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/lFZ0z5Fm-Ng&amp;color1=0xb1b1b1&amp;color2=0xd0d0d0&amp;hl=nl_NL&amp;feature=player_embedded&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="600" height="362" src="http://www.youtube.com/v/lFZ0z5Fm-Ng&amp;color1=0xb1b1b1&amp;color2=0xd0d0d0&amp;hl=nl_NL&amp;feature=player_embedded&amp;fs=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The End of Publishing&#8230;</title>
		<link>http://www.subtielman.com/the-end-of-publishing/</link>
		<comments>http://www.subtielman.com/the-end-of-publishing/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 14:28:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[books]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[dead]]></category>
		<category><![CDATA[Dorling Kindersley Books]]></category>
		<category><![CDATA[dying industry]]></category>
		<category><![CDATA[penguin]]></category>
		<category><![CDATA[publishing]]></category>

		<guid isPermaLink="false">http://www.subtielman.com/?p=2490</guid>
		<description><![CDATA[Here&#8217;s an example of smart writing&#8230; Be sure to watch it past halfway! This movie was created by Dorling Kindersley Books for an internal sales conference, but was spread because of it&#8217;s genius. It makes me wonder though what the vision of DK actually is. Do they still believe in print and do they just [...]]]></description>
			<content:encoded><![CDATA[<p>Here&#8217;s an example of smart writing&#8230; Be sure to watch it past halfway!</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="600" height="363" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/Weq_sHxghcg&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="600" height="363" src="http://www.youtube.com/v/Weq_sHxghcg&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>This movie was created by <a href="http://www.dorlingkindersley-uk.co.uk/">Dorling Kindersley Books</a> for an internal sales conference, but was spread because of it&#8217;s genius. It makes me wonder though what the vision of DK actually is. Do they still believe in print and do they just see new technology as a means of promotion or have they realized that the game has changed radically? That they are in the publishing industry and that the media consumption has radically changed and they themselves also need to change in order to survive?</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The State of The Internet</title>
		<link>http://www.subtielman.com/the-state-of-the-internet/</link>
		<comments>http://www.subtielman.com/the-state-of-the-internet/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 08:31:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[facts]]></category>
		<category><![CDATA[figures]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[jess3]]></category>
		<category><![CDATA[state of the internet]]></category>

		<guid isPermaLink="false">http://www.subtielman.com/?p=2282</guid>
		<description><![CDATA[Here are some more facts and figures about the internet. For inspiration or as ammo to convince that dinosaur manager of yours that still prefers TV ads and print campaigns. This movie was made by interactive agency Jess3. Need more ammo? Check here, and here.]]></description>
			<content:encoded><![CDATA[<p>Here are some more facts and figures about the internet. For inspiration or as ammo to convince that dinosaur manager of yours that still prefers TV ads and print campaigns.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="600" height="450" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=9641036&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=ffffff&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="600" height="450" src="http://vimeo.com/moogaloop.swf?clip_id=9641036&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=ffffff&amp;fullscreen=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>This movie was made by interactive agency <a href="http://jess3.com/">Jess3</a>.</p>
<p>Need more ammo? Check <a href="http://www.subtielman.com/?p=1097">here</a>, and <a href="http://www.subtielman.com/?p=1905">here</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Square</title>
		<link>http://www.subtielman.com/square/</link>
		<comments>http://www.subtielman.com/square/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 08:36:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[credit card]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[payments]]></category>
		<category><![CDATA[square]]></category>
		<category><![CDATA[terminal]]></category>

		<guid isPermaLink="false">http://subtielman.wordpress.com/?p=1914</guid>
		<description><![CDATA[Turning your iPhone (or other mobile device) into a credit card terminal. Some things are so incredibly simple, but so incredibly smart. Square, which I posted about earlier, is a beautiful example of marketing how it should be; finding an untapped market and making an easily accessible product to serve it. Now the idea has [...]]]></description>
			<content:encoded><![CDATA[<p>Turning your iPhone (or other mobile device) into a credit card terminal. Some things are so incredibly simple, but so incredibly smart. <a href="https://squareup.com/">Square</a>, which I posted about <a href="http://subtielman.wordpress.com/2009/08/03/turn-your-iphone-into-a-credit-card-terminal/">earlier</a>, is a beautiful example of marketing how it should be; finding an untapped market and making an easily accessible product to serve it. Now the idea has moved on from concept to the real deal, as the movie below explains:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/QSzsFAJAKHI&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube.com/v/QSzsFAJAKHI&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>I am sure the technology behind it is incredibly complex, but it seems to be such an easy product to use. Looking forward to getting my hands on one these and test it.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Social Media: Future or Fad?</title>
		<link>http://www.subtielman.com/social-media-future-or-fad/</link>
		<comments>http://www.subtielman.com/social-media-future-or-fad/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 08:39:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[discussion]]></category>
		<category><![CDATA[poll]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://subtielman.wordpress.com/?p=1905</guid>
		<description><![CDATA[As you all know I am convinced of the social media revolution, and that it will be an important influence in our near future. Currently a lot of discussion is rising on the topic whether or not social media is a fad, a hype, a bubble waiting to burst. Just check the movie below, and [...]]]></description>
			<content:encoded><![CDATA[<p>As you all know I am convinced of the <a href="http://subtielman.wordpress.com/2009/09/22/did-you-know-4-0/">social media revolution,</a> and that it will be an important influence in our near future. Currently a lot of discussion is rising on the topic whether or not social media is a fad, a hype, a bubble waiting to burst. Just check the movie below, and let me know what you think.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/sIFYPQjYhv8&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube.com/v/sIFYPQjYhv8&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>What do you think?</p>
]]></content:encoded>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Polaroid Ressurection Continued</title>
		<link>http://www.subtielman.com/polaroid-ressurection-continued/</link>
		<comments>http://www.subtielman.com/polaroid-ressurection-continued/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 12:32:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[cameras]]></category>
		<category><![CDATA[chris anderson]]></category>
		<category><![CDATA[communities]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[discontinued]]></category>
		<category><![CDATA[enschede]]></category>
		<category><![CDATA[florian kaps]]></category>
		<category><![CDATA[instant film]]></category>
		<category><![CDATA[long tail]]></category>
		<category><![CDATA[niche product]]></category>
		<category><![CDATA[pic-1000]]></category>
		<category><![CDATA[polaroid]]></category>

		<guid isPermaLink="false">http://subtielman.wordpress.com/?p=1826</guid>
		<description><![CDATA[As  I wrote last year, Polaroid is making a comeback. The great instant camera which I becoming a larger cult item with every digital camera sold will soon be available again. The Pic-1000 will be available in two version: A plastic metal look alike, and my favorite, the wooden edition pictured above. It has been [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://www.subtielman.com/wp-content/uploads/2010/01/polaroid-wood1.jpg"><img class="size-full wp-image-2759 aligncenter" title="polaroid-wood1" src="http://www.subtielman.com/wp-content/uploads/2010/01/polaroid-wood1.jpg" alt="" width="600" height="400" /></a></p>
<p>As  I <a href="http://subtielman.wordpress.com/2009/06/02/polaroid-ressurection/">wrote last year</a>, Polaroid is making a comeback. The great instant camera which I becoming a larger cult item with every digital camera sold will soon be available again. The Pic-1000 will be available in two version: A plastic metal look alike, and my favorite, the wooden edition pictured above.</p>
<p>It has been updated with a flash, timer and red-eye filter and thanks to <a href="http://subtielman.wordpress.com/2009/06/02/polaroid-ressurection/">the people who kept open the production facilities</a> there are going to be plenty of films available. Even the price is friendly, estimated around $100,-.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>RiP: A remix Manifesto</title>
		<link>http://www.subtielman.com/rip-a-remix-manifesto-2/</link>
		<comments>http://www.subtielman.com/rip-a-remix-manifesto-2/#comments</comments>
		<pubDate>Wed, 22 Jul 2009 11:50:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[documentaries]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[A Remix Manifesto]]></category>
		<category><![CDATA[movie]]></category>
		<category><![CDATA[nederland 3]]></category>
		<category><![CDATA[RiP]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[tv]]></category>
		<category><![CDATA[uur van de wolf]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://subtielman.wordpress.com/?p=806</guid>
		<description><![CDATA[I posted about this great documentary back in may. For those of you who have missed this post, RiP: A Remix Manifesto is a documentary film about what our current culture of filesharing etc. is doing to copyright etc. Very interesting stuff. But what I wanted to let you guys know, is that it will [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="size-medium wp-image-807  aligncenter" title="rip" src="http://subtielman.files.wordpress.com/2009/07/rip.jpg?w=300" alt="rip" width="300" height="161" /></p>
<p>I posted about this great documentary <a href="http://subtielman.wordpress.com/2009/05/13/rip-a-remix-manifesto/">back in may</a>. For those of you who have missed this post, RiP: A Remix Manifesto is a documentary film about what our current culture of filesharing etc. is doing to copyright etc. Very interesting stuff. But what I wanted to let you guys know, is that it will be on TV tonight, for dutchies only&#8230; It will be on Nederland 3 at 20.30h in <a href="http://www.nederland3.nl/programma/996201068">Het Uur van de Wolf</a>.</p>
<p>Be sure to check it out!</p>
<p>Update: Damn, this is a good documentary. <a href="http://www3.nfb.ca/webextension/rip-a-remix-manifesto/">You can check it out (in small pieces though) here. </a></p>
]]></content:encoded>
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