August 18th, 2010 | Posted in: fashion, marketing
Quite some time ago I posted on a contest by Hermes and Designboom. As you may or may not remember, the French luxury fashion giant was going to crowdsource new designs for ties through the community of Designboom. The winning design is called ‘Modern Leisure’ and was designed by Heidi Mueller. This will actually be produced. Pretty cool to have a Hermes tie design in your portfolio. Here’s some other prize winners:
Check out all the designs here.
August 10th, 2010 | Posted in: art, fashion
Last week I had the honors of meeting Artists Not Armies founder Alexander Tempel, and he introduced me to the label he founded: Artists Not Armies.
AnA is based on the philosophy that this world needs more artists and less armies. Instead of fighting each other and destroying culture, we should create and share. Chrystal clear message if you ask me; and the design of the first bag is just the same. The bag has been bombarded ‘the ultimate shopping bag’ by some already and it is definitely great to have around during a shopping spree. I think that its more than that though. It’ll easily hold your laptop and other daily necessities, so it can erase some boring suitcases from the eye of the public too. More products and designs will be added to the range soon.
So it’s practical, good looking and helps spread a message worth spreading. Thats what we call good design. And the goodness continues: AnA has given me 5 bags to share with you. The scheme: First come, first served. The first 5 to drop me an email will receive a bag.
Now get mailing!
September 25th, 2009 | Posted in: advertising
Vitaminwater is going 2.0! The brand is putting the people incharge of creating its next flavor through the launch of their Flavorcreator app on Facebook, marking the first time that fans of Vitaminwater can collaborate to create the next flavor.
Vitaminwater enthusiasts will have the opportunity to name the flavor, write the bottle copy and design the label via a contest with the winner receiving a $5,000 prize from Vitaminwater.
Another company has joined the movement of the future! Now go create your own drink!!
tags: 2.0, app, bottle, contest, creator, crowdsourcing, facebook, flavor, label, taste, vitaminwater
This is the sort of stuff I like to read about. Finally a ‘traditional’ fashion company is moving towards crowdsourcing. As far as I know this is a first for the stuck in the 20th century fashion behemoths.
In a collaboration with Designboom, Hermes is giving designers from around the world, no, even better, everybody able to draw, the chance to design a tie for the renowned fashion house. The winners’ design will actually be produced and the winner will receive a royalty based contract. Would look pretty good on your CV right?
Click here to download the template and check out the rules of the contest. You can enter the competition up to the 1st of August. Start designing!
Of course I will keep you posted on the results. If you decide to enter, send me your design!
