As You know, I have a weak spot for Polaroid pictures. Thats why I like No Balls, No Glory; A Polaroid Story that much. Ouni decided one day that she wanted to go out and shoot great artists on her Polaroid cam. And has she succeeded. Among the faces on her blog are Pharrell Williams, Snoop Dogg and Mos Def. The cool thing is that every Polaroid has a story, which she shares with us. A bit heavy on text, but this gives the pictures so much more meaning. This is what sets her blog apart from all the other snapshot blogs. Love it. Go check it out here.
This afternoon I got my hands on the new Gorillaz album called Plastic Beach and it has been on play since.
Like every previous album is a collection of different styles mashed up in a great way by Damon Albarn. Combining big names like Snoop Dogg, De La Soul, Mos Def and Lou Reed with orchestra’s and brass ensembles the result is fresh album, which will definitely be on play for a while.
The first video for the spacy sounding track Stylo is also a nice piece of work, starring Bruce Willis and our ever evolving virtual friends. Check it out below:
Finally people in the music industry are waking up and are starting to reinvent the business model! Instead of suing everybody for millions of dollars, some people are actually thinking about the future of the industrym and not fighting to preserve the past. Meet The Music Tee. Featuring the album artwork on the front, the tracklist on the back and a unique code on the hang tag with a url and download code with which the album can be downloaded.
Created in collaboration with clothing line LnA, Downtown Music and Invisible DJ, the Original Music Tee was a mix tape release by Invisible DJ. Now rapper Mos Def is also launching his new album ‘The Ecstatic’ as a music tee. I haven’t been able to check out the album just yet, but as a marketer I think it is great to see that a main stream artist like Mos Def is picking up on this new creative initiative and promoting it to the masses. This proves to all musicians that there is still money to be made. The only thing is that you have to be more creative about it. People are still willing to pay for your music, the only thing you have to do is offer them something extra.
The Mos Def music tee will be available through Downtown Music from july 7th, and will sell for $40,-.
I find it a very interesting and smart business concept. How much do we spend on a tshirt usually? Easily more than $40,- right? So now I get a free album with it. Very smart thinking guys. Great marketing! I wonder how long it will take for the merchandise sellers at concerts etc to start complaining about their business being killed and unfair competition… Million dollar lawsuits anyone?