Augmented Reality: Hyper Reality

February 1st, 2010 | Posted in: technology

Augmented reality is becoming bigger and bigger, thats a fact. Keiichi Matsuda has created the short movie below in which he presents his vision of the future. Really interesting, and definitely something I’ve never seen before. Check it out!

I just wonder what the device which will enable this will look like; glasses, a helmet, contact lenses or simply built into your retina?

Through Kitsune Noir.

Zugara: The future of online shopping?

October 12th, 2009 | Posted in: technology

zagura augmented reality online shopHere’s one for you lazy shoppers out there: Zugara, an interactive marketing agency from California, has developed this great augmented reality shopping platform. Be sure to  check the movie below!

[youtube=http://www.youtube.com/watch?v=NxQZuo6pFUw]

Brilliant application of new technology and possbly the future of online shopping… The only excuse left now for not shopping online is not being able to touch the products. How long will this take?