Gilt: Style Bargains

October 29th, 2009 | Posted in: fashion

This one is a must for everyone out there who considers him/ herself style conscious. Meet Gilt. Gilt is an invitation-only online store, selling Men’s, Women’s and Children’s coveted fashion and luxury brands at prices up to 70% off retail! That’s the way we like it!! Besides brands like Mark Jacobs, Donna Karan, Ralph Lauren and Filipa K, Gilt also sells jewelery, sunglasses, skincare and even Nespresso machines and exclusive holidays.

The concept is simple. Each sale lasts 36 hours and features hand selected styles from a single designer. First Come, First Served.

To introduce each brand, Gilt has a calendar on the site with designer bios and reels, which give you a preview of upcoming sales, must-have pieces and featured designers.

Unfortunately the service is currently only available in the States. Let’s hope it’s just a matter of time before they decide to start shipping their great products to all other bargain desperate fashion lovers in the world.

For all Americans: Go shopping now!

Foto Locchi Firenze

June 23rd, 2009 | Posted in: fashion, marketing

In Florence I bumped into Foto Locchi. Drawn in by the large (and cheap!!) vintage sunglasses collection I wandered into one of the coolest optic stores I’ve ever been. Founded in 1924 this store is must for every sunglasses lover out there. Not that the decoration was that great, but the sheer passion and expertise with which the personnel helps you there make it a great shopping experience. And the great collection of course. Let the elderly lady pick a pair of glasses for you, and you will not be disappointed. Every one of her picks is a hit. Besides that, she is not afraid to keep you from buying a pair which doesn’t suit you.

I wish more stores where this passionate about their products. This still is the best marketing ever: Passion for your business. Something you find in Italy more than anywhere else.

Be sure to drop by there when you are around!