Hermes 2.0 – The Winners

August 18th, 2010 | Posted in: fashion, marketing

Hermes Modern Leisure Heidi Mueller

Quite some time ago I posted on a contest by Hermes and Designboom. As you may or may not remember, the French luxury fashion giant was going to crowdsource new designs for ties through the community of Designboom. The winning design is called ‘Modern Leisure’ and was designed by Heidi Mueller. This will actually be produced. Pretty cool to have a Hermes tie design in your portfolio. Here’s some other prize winners:

Check out all the designs here.

Hermes 2.0

June 3rd, 2009 | Posted in: fashion, marketing

cravate

This is the sort of stuff I like to read about. Finally a ‘traditional’ fashion company is moving towards crowdsourcing. As far as I know this is a first for the stuck in the 20th century fashion behemoths.

In a collaboration with Designboom, Hermes is giving designers from around the world, no, even better, everybody able to draw, the chance to design a tie for the renowned fashion house. The winners’ design will actually be produced and the winner will receive a royalty based contract. Would look pretty good on your CV right?

Click here to download the template and check out the rules of the contest.  You can enter the competition up to the 1st of August. Start designing!

Of course I will keep you posted on the results. If you decide to enter, send me your design!